Why I wanted a place of my own

Symbolic pixel illustration of a writer and reader connected by an open journal with a small meeting scene

I started this website because I wanted people to find me on Google. If someone searched Daniel Alcanja, I wanted them to find a clear page about who I am and what I’m building.

That was the starting point. But a name, a photo, and a few company links could only tell part of the story. I also wanted people to get to know the person behind the work.

I wanted to share my story. Growing up in Brazil. Moving to the United States. Learning, building things, and starting again when something didn’t work. I wanted the page to be fun to read and look at. That’s why I asked for illustrations that told a story, like a comic.

For the page itself, I liked the simple personal sites that tech founders have. I chose a direction inspired by DHH’s site, then brought in the colors and fonts from Microapp. I wanted something simple and presentable. A place where the words could do most of the work.

For the writing, I shared Joel on Software. I love how Joel puts his ideas together. That helped me explain what I wanted from this journal: tell a story, let someone follow my thinking, and have a point worth reading.

I have conversations with our Trio team that make me think. We talk about what to build, how to help someone do their job, and what we might be getting wrong. I want to take a useful thought from those conversations and work through it here.

The meeting itself isn’t the reason to read. What came out of it? Did I see a problem differently? Is there an idea someone else could try, or a story they might enjoy? That’s what I want to share.

So yes, I want people to find this website. But I also want to give them a reason to stay. If you leave with an idea, a question, or a better sense of who I am, this page has done more than put my name on Google.

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